{"id":23371,"date":"2026-02-03T08:00:00","date_gmt":"2026-02-03T11:00:00","guid":{"rendered":"https:\/\/international.nubank.com.br\/?p=23371"},"modified":"2026-03-30T14:22:56","modified_gmt":"2026-03-30T17:22:56","slug":"nubank-revela-o-destino-de-paolla-oliveira-e-pedro-sampaio-no-carnaval","status":"publish","type":"post","link":"https:\/\/international.nubank.com.br\/pt-br\/consumidores\/nubank-revela-o-destino-de-paolla-oliveira-e-pedro-sampaio-no-carnaval\/","title":{"rendered":"Nubank ativa o “Modo Rua” no Carnaval com Paolla Oliveira e leva f\u00e3s para o trio de Pedro Sampaio"},"content":{"rendered":"\n

S\u00e3o Paulo, 03 de fevereiro de 2026 \u2013 <\/strong>Para dar in\u00edcio \u00e0s celebra\u00e7\u00f5es do Carnaval, <\/strong>o Nubank, uma das maiores plataformas de servi\u00e7os financeiros digitais do mundo, recrutou Paolla Oliveira para fazer parte da maior festa popular brasileira, ativando o Modo Rua, funcionalidade de seguran\u00e7a do Nu. Al\u00e9m da atriz, Pedro Sampaio passa a fazer parte do squad do Nubank, come\u00e7ando com a ativa\u00e7\u00e3o da institui\u00e7\u00e3o financeira com o trio do DJ em Salvador e Belo Horizonte, que tamb\u00e9m contar\u00e1 com a presen\u00e7a de influenciadores convidados.<\/p>\n\n\n\n

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O Nubank foi a primeira institui\u00e7\u00e3o financeira a lan\u00e7ar o Modo Rua no Brasil, ainda em 2022, e hoje a funcionalidade j\u00e1 protege mais de 5 milh\u00f5es de clientes. Agora, o Nu ativa a ferramenta com Paolla Oliveira sob um novo olhar: ap\u00f3s cinco anos consecutivos como Rainha de Bateria, a atriz curtir\u00e1 a folia nas ruas. Ao acionar a funcionalidade, que limita transa\u00e7\u00f5es como Pix, TED e boletos fora de redes Wi-Fi seguras, Paolla demonstra como aproveitar o Carnaval de rua com total tranquilidade, seguran\u00e7a e sem estresse.<\/p>\n\n\n\n

“Eu amo a energia contagiante do Carnaval de rua, \u00e9 uma conex\u00e3o \u00fanica com o p\u00fablico. Mas, como todo mundo, tamb\u00e9m penso na seguran\u00e7a”, afirma Paolla Oliveira. “A ideia de ‘ativar meu Modo Rua’ com o Nubank me deu a tranquilidade que eu precisava para mergulhar de cabe\u00e7a na festa, sem deixar de estar conectada e com meu dinheiro protegido. \u00c9 sobre ter liberdade para ser feliz.”<\/p>\n\n\n\n

“O Carnaval \u00e9 a express\u00e3o m\u00e1xima da alegria brasileira e nossa tecnologia serve para dar seguran\u00e7a aos nossos clientes para que possam aproveitar a festa com total tranquilidade”, destaca Juliana Roschel, CMO do Nubank. “Com o Modo Rua e o Pix Protegido, o \u00fanico foco dos foli\u00f5es deve ser a divers\u00e3o e estamos felizes de contar com a Paolla nessa miss\u00e3o”.<\/p>\n\n\n\n

Nu e Spotify levam f\u00e3s ao trio do Pedro Sampaio<\/strong><\/h2>\n\n\n\n

Enquanto Paolla curte nas ruas com a seguran\u00e7a do Nubank, expandimos a celebra\u00e7\u00e3o para a experi\u00eancia musical em parceria com Pedro Sampaio e o Spotify. O DJ contar\u00e1 com a parceria da institui\u00e7\u00e3o financeira com ativa\u00e7\u00f5es em seus trios em Salvador e Belo Horizonte. Para os “superf\u00e3s” do artista, a uni\u00e3o entre as marcas promover\u00e1 uma a\u00e7\u00e3o in\u00e9dita: por meio de um quiz no aplicativo do Spotify, os ouvintes mais ass\u00edduos concorrer\u00e3o a uma experi\u00eancia exclusiva para acompanhar o trio em Salvador, no dia 12 de fevereiro, com direito a brindes. Os f\u00e3s ser\u00e3o convidados a participar at\u00e9 o dia 03 de Fevereiro. <\/p>\n\n\n\n

\u201cEu amo quando a minha m\u00fasica vira experi\u00eancia de verdade. Poder levar f\u00e3s para o trio com o Nu \u00e9 muito especial. Estou muito feliz por me juntar a esse time e espero que a gente possa fazer muitas outras a\u00e7\u00f5es assim”, diz Pedro Sampaio.<\/p>\n\n\n\n

Desenvolvida pelo Nubank Creative Hub, a campanha ser\u00e1 veiculada nas redes sociais a partir de 03 de fevereiro. Al\u00e9m do Modo Rua, as comunica\u00e7\u00f5es tamb\u00e9m destacam o novo Pix Protegido, seguro extra para transa\u00e7\u00f5es e pagamentos feitos via Pix, Conta ou Cart\u00e3o do Nu.<\/p>\n","protected":false},"excerpt":{"rendered":"

Com Paolla Oliveira curtindo o carnaval de rua, Nubank refor\u00e7a o pioneirismo do Modo Rua e anuncia ativa\u00e7\u00e3o exclusiva com Pedro Sampaio e Spotify<\/p>\n","protected":false},"author":249510399,"featured_media":23374,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[66],"tags":[587,189,156],"class_list":["post-23371","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-consumidores","tag-marketing-pt-br","tag-nubank-brasil","tag-seguranca"],"acf":[],"yoast_head":"\nNubank revela o destino de Paolla Oliveira e Pedro Sampaio no Carnaval<\/title>\n<meta name=\"description\" content=\"Com Paolla Oliveira curtindo o carnaval de rua, Nubank refor\u00e7a o pioneirismo do Modo Rua e anuncia ativa\u00e7\u00e3o exclusiva com Pedro Sampaio e Spotify\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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