Nubank presents live commentary of the OSCARS® with Isabela Boscov, Michel Arouca, and Pedro Ottoni
The broadcast in partnership with Warner Bros will air on Nubank, TNT, and Max social networks
Feb 25 , 2025
São Paulo, February 25, 2025 – Nubank, one of the largest digital financial services platforms in the world, announces ‘NuAwards,’ a live commentary of the OSCARS® with presentations by Isabela Boscov, journalist and film critic; Michel Arouca, founder of the website Série Maníacos; and the actor Pedro Ottoni.
Developed in partnership with Warner Bros. Discovery, which owns the rights to broadcast the most famous film awards for pay TV and streaming in Brazil, the live broadcast will be shown on multiple YouTube channels: Nubank, TNT, Isabela Boscov, Série Maníacos, and at Nubank’s and Max TikTok pages. ‘NuAwards’ is scheduled to start at 8:30 pm BRT and will run throughout the 97th edition of the OSCARS®, which takes place on the night of Sunday, March 2, starting at 9 pm BRT.
The live broadcast, bringing together experts from the world of series and films, was developed to engage and detail the awards for the general public. The presenters of ‘NuAwards’ will interact with the official OSCARS® broadcast on the TNT and Max channel, presented by Ana Furtado, directly from Los Angeles.
“‘NuAwards’ is a great example of how we can connect brands, entertainment, and pop culture in an engaging and accessible way. We are delighted to be part of this project in such a special edition and reinforce the Brazilian support for statuettes,” says Juliana Roschel, CMO of Nubank.
This action celebrates the partnership between Nubank and the Max streaming service, a benefit available to Nubank+ customers, and an evolution of the Nubank experience. Nubank+ customers have a Max subscription included, at no additional cost, in the Basic plan with Ads, with the possibility to upgrade to monthly Standard plan at an additional cost. In addition, they have instant cashback of 0.5% on their credit card purchases, unlimited free withdrawals from the Banco24Horas network, Payment Assistant, and much more.
“We are happy to continue this collaboration at such an important moment for cinema, especially national cinema, providing this interactive experience between fans and our partner Nubank,” highlights Eduardo Teixeira, Director of Creative Solutions at Warner Bros. Discovery Brazil. “We always work to be this bridge between the public and the brands that work with us, transforming the most anticipated titles and moments into connection opportunities.”

For media inquiries, please reach out to press@nubank.com.br and events@nubank.com.br.