Nubank announces management changes in Nu Colombia

Bogota, February 7, 2023 – Nu Colombia, Nubank’s subsidiary in the country, announces that Catalina Breton, who has served as General Manager for the past 4 years, will be stepping down from her role in the upcoming weeks to focus on personal projects. Breton will be working with the team in the transition in the coming weeks while the company conducts a market and internal search for the position.

Cristina Junqueira, co-founder and Chief Growth Officer of Nubank, who oversees the operations in the three countries the company operates, will continue to be involved with Nu Colombia local team operations. 

“We are incredibly grateful to Catalina for her fundamental role in launching the local operation and positioning Nu at the top of the sector in less than 2 years. Investing in Colombia is a global priority for Nubank, and we continue to be deeply committed to our growth plan in the country with ambitious plans to expand our product portfolio in 2023” commented Cristina Junqueira.

Nu Colombia has reached 439,000 customers as of September 2022, a figure almost five times higher than the previous year, with very high satisfaction standards and a local team of more than 400 people.

“Joining Nu Colombia when it was just an idea and helping build it to a thriving and influential player is undoubtedly one of the most rewarding experiences of my career. After some weeks in transition with the team, I will be taking some time to focus on personal projects. And I will always be cheering Nubank ahead with enormous confidence of the great achievements coming soon in Colombia” says Catalina Breton.